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Chip & Joanna -building a food and design empire: Joanna and Chip Gaines, the co-stars of makeover show âFixer Upper,â have built a massive lifestyle empire. Expanding into restaurants, craft markets, books, villas, real estate agencies, furniture, a magazine, a Target brand, and their own cable channel, the Magnolia Network. Hereâs how they built their Magnolia empire: https://www.nytimes.com/2020/05/04/dining/joanna-gaines-magnolia.html
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Influencersâ currency has increased during Covid-19 crisis: Brands are leaning into influencer marketing to deliver relevant and consistent messages that keep their audiences engaged amid the coronavirus crisis. When carefully managed, close relationships with influencers can help companies continue to deliver higher quality content during uncertain times. https://www.voguebusiness.com/companies/influencers-currency-has-increased-during-covid-19-crisis-marketing?
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Great tidbits- Sophia Amoruso founded Nasty Gal, a women's fashion retailer that was the envy of the retail world. Then the Nasty Gal empire fell apart, and the company had to file for bankruptcy. But Amoruso stayed true and to her roots. She wrote an autobiography called  #GIRLBOSS that turned into a bestseller. Netflix even modeled a show about her life. Hereâs the GirlBoss became an entrepreneur, but also navigated retail obstacles that threatened her brand. https://lewishowes.com/podcast/sophia-amoruso/
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How Reese Witherspoon and Sarah Harden built Hello Sunshine , a media company dedicated to producing women-focused stories. Reese talks about how sheâs navigated the transition from actress to producer to entrepreneur as her career stared to slide. https://www.cbsnews.com/video/reese-witherspoon-and-hello-sunshine/
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May 14th
May 15th
National Endangered Species Day â Third Friday in May
National Pizza Party Day â Third Friday in May
National Bike to Work Day â Third Friday in May
NASCAR Day â Third Friday in May
May 16th
National Mimosa Day
National Armed Forces Day â Third Saturday in May
National Learn to Swim Day â Third Saturday in May
May 17th
May 18th
May 19th
May 20th
Emergency Medical Services for Children Day â Wednesday of Emergency Medical Service Week
May 21st
May 22nd
National Road Trip Day â Friday Before Memorial Day
National Cooler Day â Friday Before Memorial Day
May 24th
May 25th
National Memorial Day â Last Monday in May
May 26th
May 27th
National Senior Health & Fitness Day â Last Wednesday in May
May 28th
May 29th
May 30th
May 31st
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Michelle Hoang
Author